Budgeting Process for the State of New York Essay

Budgeting Process for the State of New York - Essay Example As the discussion highlights  the first step of the budget process starts at the subdepartmental level. During this stage, the staff working in various agencies prepares their own requests as directed by the heads of departments. During the same time the agency head arrange for meetings with the program managers during when the budgetary needs of the agency programs are discussed. Even though the official stage of budget preparation takes place between June and September, the agencies analyze their budgetary needs as early as April, May or June. With the issue of a policy memorandum or the call letter to the heads of the agencies by the budget director, the budget process starts.  This essay discusses that a program package is then prepared by each of agency which is then reviewed by the division of the budget before it is approved by the heads of the agencies. Even though it is the staff at the top agency office who decide on the final submission of the agencies, the formulation of the budget requests are different in each of the agencies. In addition, the agency officials who are under obligatory to serve their agency constituencies as needed by the constitution must adhere to the rules set by the governor and the budget director. A notable aspect of the formal budget hearings is that only the representatives selected by the fiscal committee attend the hearing and ask questions. The hearings are closed to the members of the public; however the process is fair and all inclusive. Review of the budget After the heads of agencies approves the program package, the agencies submits the budget requests for review and analysis. The major body within the division of budget that is responsible for the review and the analysis of the budget is the examination body. Apart from analyzing of the budget requests, the examination body may seek for extra information from the agencies regarding their requests. Likewise, the unit holds meeting with the heads of the agencies

Tahiti Tourism IMC Plan Assignment Example | Topics and Well Written Essays - 1250 words

Tahiti Tourism IMC Plan - Assignment Example A viable IMC plan needs to take into consideration the existing and upcoming competitors (Porter 1980). At present, going by the global economic meltdown, the Tahitian tourism industry has been hit hard and is facing a slump like situation. With a majority of the tourist arrivals at Tahiti, hailing from the US, the local tourism and leisure industry has proven more then vulnerable to the recessionary international trends. In the existing scenario, the more affluent and resource rich tourist destinations are resorting to aggressive and proactive marketing strategies. In addition, the upcoming competitors like the Middle East and Africa are continually increasing their share in the tourism industry by posing a cutthroat competition. The target segments have already been identified. All the digital and print media efforts are to be oriented around young singles, young married couples and post parenthood families in the US and France in general and in New Zealand and Australia in particular. The advertising efforts will tend to educate the target customers about the uniqueness of Tahiti in terms of pristine locations, variegated tourist activities, economical accommodation and food and affordability. The advertising campaigns will peculiarly target the urban customers in Australia. The media campaigns will stress on perceiving leisure as being a sound and affordable emotional investment rather then being a costly luxury (Ray 1982). The media strategy wil... MEDIA STRATEGY The media strategy will be broad based, involving both the online channels like the internet, blogs, emails and podcast and the offline channels like the print media, television, radio, public relations, etc. The strategy will be immaculately profile matched to hit the target segment (Freeman 1999). The crux of the media strategy will be to bolster the image of Tahiti as being a desirable and affordable tourist destination. The connectivity of the campaign with the target is bound to encourage a trial purchase and an eventual brand loyalty. The campaign will especially focus on the trendsetting areas like the urban markets and state capitals. CREATIVE PLAN The plan is to communicate to the target audience that Tahiti is an excellent tourist destination that is almost immune to the altering economic and political trends (Peckham 1975). An excellent destination, which has something for everybody, regardless of one's age, family status or budgetary constraints. The advertisements will show young, attractive couples and happy, middle class families having a good time at Tahiti. The strategically contrived frames will enable the audience to contrast the positive aspects of Tahiti with the over crowdedness and high prices at other tourist destinations. The slogan: "Tahiti, a home you can always come to" will project Tahiti as an affordable and soothing destination. MEDIA SELECTION RATIONALE Internet is not only a relatively low cost media that offers a high selectivity and multiple interactive possibilities, but studies have also shown that the target audience mostly retrieve the desired information and data using the internet (Davenport & Bech 2000). Going by the large

Reporters Privilege Examples

Reporters Privilege Examples Rahim Aziz Sajwani Fahad Faruqui In United States of America the reporter’s privilege is provided to protect reporter from being compelled to testify the information provided by the source or the source itself. The reporter’s privilege is guaranteed by U.S constitution and statutory law. Reporter’s privilege has nothing to do with confidential communication but it grants the disclosure of information through news media. Reporter’s privilege is not for secrecy purposes. Secrecy is the part of agreement between the reporter and the source. In context of journalism, source is any person, record, article or publication that provides relevant information about subject. In the case where there is legal system against a journalist one of the problems is to what degree law will provide protection to the source and material provided by source of journalist from unconscious discloser. Even though there is reporter’s privilege to protect a journalist from disclosure of sources but practical application of reporter’s privilege depends on the context, situation and judgments by media organizations regarding how far they will go to authorize their rights. About forty nine states and the District of Columbia provide reporter’s privilege which tends to protect them from government trying to reveal the secret information and sources. Some of the states also have shield laws that guarantee protection to journalists and right to access information but there are no federal shield laws. However, the journalists are trying to pass the federal shield law by congress that will protect them from accessing information and indirectly protect their sources too. In post 9/11 scenario the government of United States is more concerned with leak control and Obama administration trying to update the Justice Department guidelines that deals with media to prevent leakage of any information. Joshua Selassie (Josh Wolf), a freelance video journalist was sentenced to prison in 2006 when he was subpoena for the videotape that he captured during the protest on July 8, 2005 in San Francisco. During that protest some of the protestors wore masks and violated laws by causing destruction to some builds and getting in fist fight with police officials. A police car was also damaged that brought federal intervention in the case. That over ruled state shield laws and there are no federal shield laws available for journalists. Even though Wolf had not captured the scene of damaging the police car but he was charged because he shot the video of protest and tends to have evidence about protestors who were intended to cause destruction. Wolf edited the videotapes and then posted it on the news website Bay Area Indymedia but he was subpoenaed by the court to testify to provide all the videotapes he had captured during the protest. He did not comply with the subpoena and refused to submit the videotapes to court. He was jailed in August 2006 and was bailed in September 2006 but still did not comply. In April 2007 the prosecution dropped their charges against Wolf after he posted the unaired video online. In Wolf’s case the prosecutors argued that Wolf was not affiliated with any news organization. For them he was just a man with the video camera who had captured the protest.[1] So, it is nothing wrong to ask him to testify the video tapes to the grand jury. However, for Wolf it was inappropriate to testify his videotapes as a journalist because he cannot reveal his sources and he could not break the trust with the people who gave interview in the video. Wolf said it was his property and it was only his choice of what he wants to show to the public and what not because he does not want to give away everything just like that. His case raised question against first amendment and free speech. Wolf stood firm till the end even though he knew that there was nothing confidential in those videotapes but he fight for freedom of press and right to access information. It was also irrelevant for the court to hold charge against Josh Wolf because he had already posted the edited footage on the website and he had ensured that the footage that was left out had nothing relevant information and evidence about the destruction of police car. The only justification for testifying those tapes was that law enforcement officials wanted to identify people who were involved in the protest. That is why when Wolf posted the unaired footage on the blog he was released and charges were dropped down. The prosecution found nothing in those video tapes. President Obama had promised freedom of press during his election campaign and was poised as champion of freedom of the press. However, his administration is the most aggressive administration in history of United States of America in terms of targeting whistleblowers. His Justice Department has brought eight cases in this way; it is much more in number because it has more than all past administrations joined. It is getting more difficult to have free speech and press when the administration is that aggressive against investigative journalism because the government brings 1917 Espionage act under the way of reporter’s privilege and subpoena suspected journalists to testify their sources. In 2008 James Risen, the investigative journalist of the New York Times was subpoenaed to identify the source of the information which he had published in his book State of War about Central Intelligence Agency (C.I.A) operation in Iran. Before Risen published his book he and his fellow journalist Eric Lichtblau got this information from a source that National Security Agency (NSA) was keeping an eye on American citizens. They were listening telephone calls locally and internationally, gathering lots of information and lots of data mining through telephone conversations and content in email without having any permission from court to do it. They were doing it on the bases of Foreign Intelligence Surveillance Act (FISA) court which was organized to get secret warrants to spy on suspected terrorists and whistleblowers. The government had decided not to tell this to anyone except few people from Congress like chairman of intelligence agencies and was keeping it secret from everyone else. It took them fourteen months to investigate all this information from an authentic source and then gave it to Bell Keller the executive editor for New York Times at that time. Keller decided to hold this article and not to publish it in the newspaper before elections. After the elections Risen and Eric worked on the article again, re-edited but editors refused to publish it because it was subject concerned with national security. Bell Keller was called up to the President and he was said that publication of that story will lead them to another incident like 9/11 and if it will happen than the New York Times will be held responsible for it. They could have the blood on their hands. [2] After debating with their editors Eric and Risen got approval to publish their story in the newspaper and they were awarded Pulitzer Prize for National Reporting in 2006 for their efforts on drawing a line between war on terrorism and civil liberty. However, James Risen was prosecuted for another story that he had published in his book State of War: The Secret History of the CIA and the Bush Administration. The story was about CIA involvement in the nuclear program in Iran. CIA said to give flawed blueprints to the Iranis so they cannot make nuclear bombs but those blue prints had some potential information about bombs. He was subpoenaed for specifically writing this in his book and court asked Risen to testify his sources. The government had decided not to attack New York Times for the story Risen had covered on NSA because it would have made a mess as New York Times is a reliable news organization and have ample followers and readers. However, it was easy for government to prosecute Risen for his book because than no one could save him. When Government asked Risen to testify his source in court for the information he had published in his book. He denied giving away any information about his source because he believes that aggressive investigative journalism cannot possess without secret sources. There can’t be democracy without aggressive investigative journalism because it gives the genuine oversight of the legislation. However, the government is more afraid of investigative journalism because it puts light on what is going on inside the government and this is not possible without keeping up the privacy of sources. [3] [1] Howard [2] Democracy Now 14th October, 2014 [3] James Risen Democracy Now 14th October, 2014

The Rise of a Native American Balladry Essay -- Music Ballads Native A

The Rise of a Native American Balladry First, it will be necessary to review some important points. In the early days (1600-1770s), importation/adaptation was the dominant process. British songs and ballads were adapted to the frontier experience, Victorian morality and Puritan ethics. Songs which contained subject matter which was completely irrelevant to the frontier or unacceptable to moral and ethical standards were either discarded altogether, new lyrics were added to old melodies, or lyrical changes were made. (Remember, there were no copyright laws at that time). However, even from the beginning, original folk creations began to take their place alongside the traditional ballads. While some strong similarities to the traditional patterns my be observed, some important differences emerge. Compared with British ballads, American ballads placed more emphasis on vocal harmony and instrumentation (except in the mountain regions where women seldom played instruments). The American ballads were more journalistic (Wolfe, in Carr, 1979:4), that is, they paid much more attention to names (Tom Dula, Sally Goodin, Omie Wise, Floyd Collins), dates (of train wrecks, floods, wars, mining disasters) and place. They were certainly more moralistic - in keeping with the Puritan moral code. Art for art's sake was considered frivolous, e.g., "fiddling around." The idle mind is the devil's workshop, therefore frivolity is also probably sinful. These attitudes were very pervasive and were instilled in generations of American youth through McGuffey's Reader, Poor Richard's Almanac and popular literature such as Hawthorne's Scarlet... ...r is an instrument of Spanish origin and would likely have been transported to the new world by Spanish colonists. However, the guitar was in the American colonies during the colonial period. Malone is probably correct in his assertion that the guitar was rather late in coming into the southern musical tradition; however, once introduced it soon became the dominant instrument. Again, the Sears-Roebuck mail order catalog was one of the major sources for the guitar. Works Cited: Carr, Patrick (ed). The Illustrated History of Country Music. Garden City: Doubleday, 1979. Lomax, Alan. "Folk Song Style," The American Anthropologist 61:926-955. Malone, Bill C. Country Music USA: Fifty Year History. Austin: University of Texas Press, 1985. Nettl, Bruno. An Introduction to Folk Music in the United States, l960).

Below the Line Sales Promotion

BTL sales promotion is an immediate or delayed incentive to purchase, expressed in cash or in kind, and having short duration. It is efficient and cost-effective for targeting a limited and specific group. It uses less conventional methods than the usual ATL channels of advertising, typically focusing on direct means of communication, most commonly direct mail and e-mail, often using highly targeted lists of names to maximize response rates. BTL services may include those for which a fee is agreed upon and charged up front. BTL is a common technique used for â€Å"touch and feel† products (consumer items where the customer will rely on immediate information rather than previously researched items). BTL techniques ensures recall of the brand while at the same time highlighting the features of the product. Another BTL technique involves sales personnel deployed at retail stores near targeted products. This technique may be used to generate trials of newly launched products. It helps marketers establish one-to-one relationship with consumers while mass promotions, by definition, make it difficult to gauge consumer-response, except at the time of sales. Examples include tele-marketing, road shows, promotions, in- shop and shop-front activities, display units. The terms â€Å"below the line† promotion or communications, refers to forms of non-media communication, even non-media advertising. Below the line promotions are becoming increasingly important within the communications mix of many companies, not only those involved in FMCG products, but also for industrial goods. Below the line sales promotions are short-term incentives, largely aimed at consumers. With the increasing pressure on the marketing team to achieve communication objectives more efficiently in a limited budget, there has been a need to find out more effective and cost efficient ways to communicate with the target markets. This has led to a shift from the regular media based advertising. In other words, below-the-line sales promotion is an immediate or delayed incentive to purchase, expressed in cash or in kind, and having only a short term or temporary duration. Below the Line uses less conventional methods than the usual specific channels of advertising to promote products, services, etc. than Above the Line strategies. These may include activities such as direct mail, public relations and sales promotions for which a fee is agreed upon and charged up front. Below the line advertising typically focuses on direct means of communication often using highly targeted lists of names to maximize response rates. Trained sales personnel, often young women, are deployed at Retail Stores, near the shelves of targeted products. These young women convince customers visiting these shelves about the better aspects of their brand compared with others. This is ideal for new launches as it generates trials, which if successful result in repeat sales. In addition, above the line is much more effective when the target group is very large and difficult to define. But if the target group is limited and specific, it is always advisable to use BTL promotions for efficiency and cost-effectiveness. Say, for example, if a pen manufacturer is going to promote its product, it may take the ATL route, but if a company manufactures computer UPS, it will certainly take the BTL route, as the target group is very limited and specific. More recently, agencies and clients have switched to an ‘Integrated Communication Approach. ‘

Antoine-Laurent de Lavoisier

Daniel Rutherford Jacobus Henricus Walther Hermann Nernst Reinhold Benesch & Ruth Erica Benesch Find How Oxygen is Transported in Human Body Frederick Soddy Artturi Ilmari Virtanen Louis Jacques Thenard discovers hydrogen peroxide Jbir ibn Hayyn Ya'qub Al-Kindi Paul Karrer Antoine-Laurent de Lavoisier Few things are as important as water, which we know is made of oxygen and hydrogen. Did you know that Antoine Lavoisier was the discoverer of both elements? Contributions to Science Antoine-Laurent de Lavoisier is one of the most important scientists in the history of chemistry.He discovered elements, formulated a basic law of chemistry and helped create the metric system. During his time, people believed that when an object burns, a mysterious substance called ‘phlogiston’ was released. This was called the ‘phlogiston theory’. Lavoisier’s experiments demonstrated the contrary, i. e. when something burned, it actually absorbed something from the air, ins tead of releasing anything. He later named the ‘something’ from the air as oxygen, when he found that it combined with other chemicals to form acid. (In Greek, ‘oxy’ means sharp, referring to the sharp taste of acids. Henry Cavendish had earlier isolated hydrogen, but he called it inflammable air. Lavoisier showed that this inflammable air burned to form a colourless liquid, which turned out to be water. The Greek word for water is ‘hydro’, so the air that burned to form water was hydrogen! Lavoisier was known for his painstaking attention to detail. Whenever he made a chemical reaction, he weighed all the substances carefully before and after the reaction. He discovered that in a chemical reaction, though substances may change their chemical nature, their total mass remains the same.This is called the law of conservation of mass. His love for accuracy led to the formulation of the metric system of weights and measures – which is still i n use today. Lavoisier’s attention to detail and habit of recording everything is perhaps his most important contribution – for that is now the way science is done. Biography Lavoiser was born on 26 August 1743 in a wealthy Parisian family. He studied at the College Mazarin from 1754 to 1761. His interest in chemistry was developed as he read the works of Etienne Condillac.In 1769, he set about making a geological map of France, which was important for that country’s industrial development. In 1769, he took a government position as a tax collector in the government of King Louis XVI. In 1771, he married Marie-Anne Pierette Paulze, who is considered as an eminent scientist in her own right. She translated the works of many scientists from English and German into French, and later on, with her husband, published the Traite elementaire de chimie, often considered the first comprehensive book on the subject.In 1789, King Louis XVI was overthrown in the French Revolu tion. As Lavoisier had been a tax collector, he earned the wrath of the revolutionaries, who executed him on 8 May 1794. SOURCE: http://humantouchofchemistry. com/antoinelaurent-de-lavoisier. htm Elements and Atoms: Chapter 3 Lavoisier's Elements of Chemistry Antoine-Laurent Lavoisier (1743-1794) has been called the founder of modern chemistry. (View a portrait of Mme. & M. Lavoisier by Jacque-Louis David at the Metropolitan Museum of Art, New York. Among his important contributions were the application of the balance and the principle of conservation of mass to chemistry, the explanation of combustion and respiration in terms of combination with oxygen rather than loss of phlogiston (See chapter 5. ), and a reform of chemical nomenclature. His Traite Elementaire de Chimie (1789), from which the present extract is taken in a contemporary translation, was a tremendously influential synthesis of his work. Lavoisier was a public servant as well as a scientist.Under the French monarchy, he was a member of the tax-collecting agency, the Ferme Generale. His work for the government included advocating rational agricultural methods and improving the manufacture of gunpowder. His service to France continued during the Revolution. He was an alternate deputy of the reconvened Estates-General in 1789, and from 1790 served on a commission charged with making weights and measures uniform across France. A Parisian by birth, Lavoisier also died in Paris, guillotined with other former members of the Ferme Generale during the Reign of Terror in May 1794.The preface to his Traite Elementaire de Chimie is a fitting selection to follow Boyle's The Sceptical Chymist because it includes the definition of element that was to dominate chemistry throughout the next century, and which is still familiar in our own day. In addition, Lavoisier's musings on the connection between science and the language which conveys its ideas remain thought-provoking, particularly in light of the writings of Bertrand Russell, Ludwig Wittgenstein, and Alfred Ayer in the first half of the 20th century.Even his comments about the pedagogy of introductory chemistry take sides in a debate that remains current. Antoine Lavoisier, Preface to Elements of Chemistry translation by Robert Kerr (Edinburgh, 1790), pp. xiii-xxxvii When I began the following Work, my only object was to extend and explain more fully the Memoir which I read at the public meeting of the Academy of Science in the month of April 1787, on the necessity of reforming and completing the Nomenclature of Chemistry[1].While engaged in this employment, I perceived, better than I had ever done before, the justice of the following maxims of the Abbe de Condillac[2], in his System of Logic, and some other of his works. â€Å"We think only through the medium of words. –Languages are true analytical methods. –Algebra, which is adapted to its purpose in every species of expression, in the most simple, most exact, and best manner possible, is at the same time a language and an analytical method. –The art of reasoning is nothing more than a language well arranged. † Thus, while I thought myself employed only in forming a Nomenclature, and while I roposed to myself nothing more than to improve the chemical language, my work transformed itself by degrees, without my being able to prevent it, into a treatise upon the Elements of Chemistry. The impossibility of separating the nomenclature of a science from the science itself, is owing to this, that every branch of physical science must consist of three things; the series of facts which are the objects of the science, the ideas which represent these facts, and the words by which these ideas are expressed. Like three impressions of the same seal, the word ought to produce the idea, and the idea to be a picture of the fact.And, as ideas are preserved and communicated by means of words, it necessarily follows that we cannot improve the langua ge of any science without at the same time improving the science itself; neither can we, on the other hand, improve a science, without improving the language or nomenclature which belongs to it. However certain the facts of any science may be, and, however just the ideas we may have formed of these facts, we can only communicate false impressions to others, while we want words by which these may be properly expressed. 3] To those who will consider it with attention, the first part of this treatise will afford frequent proofs of the truth of the above observations. But as, in the conduct of my work, I have been obliged to observe an order of arrangement essentially differing from what has been adopted in any other chemical work yet published, it is proper that I should explain the motives which have led me to do so. It is a maxim universally admitted in geometry, and indeed in every branch of knowledge, that, in the progress of investigation, we should proceed from known facts to wha t is unknown.In early infancy, our ideas spring from our wants; the sensation of want excites the idea of the object by which it is to be gratified. In this manner, from a series of sensations, observations, and analyses, a successive train of ideas arises, so linked together, that an attentive observer may trace back to a certain point the order and connection of the whole sum of human knowledge. When we begin the study of any science, we are in a situation, respecting that science, similar to that of children; and the course by which we have to advance is precisely the same which Nature follows in the formation of their ideas.In a child, the idea is merely an effect produced by a sensation; and, in the same manner, in commencing the study of a physical science, we ought to form no idea but what is a necessary consequence, and immediate effect, of an experiment or observation. [4] Besides, he that enters upon the career of science, is in a less advantageous situation than a child w ho is acquiring his first ideas. To the child, Nature gives various means of rectifying any mistakes he may commit respecting the salutary or hurtful qualities of the objects which surround him.On every occasion his judgments are corrected by experience; want and pain are the necessary consequences arising from false judgment; gratification and pleasure are produced by judging aright. Under such masters, we cannot fail to become well informed; and we soon learn to reason justly, when want and pain are the necessary consequences of a contrary conduct. [5] In the study and practice of the sciences it is quite different; the false judgments we form neither affect our existence nor our welfare; and we are not forced by any physical necessity to correct them.Imagination, on the contrary, which is ever wandering beyond the bounds of truth, joined to self-love and that self-confidence we are so apt to indulge, prompt us to draw conclusions which are not immediately derived from facts; so t hat we become in some measure interested in deceiving ourselves. Hence it is by no means to be wondered, that, in the science of physics in general, men have often made suppositions, instead of forming conclusions.These suppositions, handed down from one age to another, acquire additional weight from the authorities by which they are supported, till at last they are received, even by men of genius, as fundamental truths. The only method of preventing such errors from taking place, and of correcting them when formed, is to restrain and simplify our reasoning as much as possible. This depends entirely upon ourselves, and the neglect of it is the only source of our mistakes. We must trust to nothing but facts: These are presented to us by Nature, and cannot deceive.We ought, in every instance, to submit our reasoning to the test of experiment, and never to search for truth but by the natural road of experiment and observation. Thus mathematicians obtain the solution of a problem by the mere arrangement of data, and by reducing their reasoning to such simple steps, to conclusions so very obvious, as never to lose sight of the evidence which guides them. [6] Thoroughly convinced of these truths, I have imposed upon myself, as a law, never to advance but from what is known to what is unknown; never to form any conclusion which is not an immediate consequence necessarily lowing from observation and experiment; and always to arrange the fact, and the conclusions which are drawn from them, in such an order as shall render it most easy for beginners in the study of chemistry thoroughly to understand them. Hence I have been obliged to depart from the usual order of courses of lectures and of treatises upon chemistry, which always assume the first principles of the science, as known, when the pupil or the reader should never be supposed to know them till they have been explained in subsequent lessons.In almost every instance, these begin by treating of the elements of mat ter, and by explaining the table of affinities[7], without considering, that, in so doing, they must bring the principal phenomena of chemistry into view at the very outset: They make use of terms which have not been defined, and suppose the science to be understood by the very persons they are only beginning to teach. 8] It ought likewise to be considered, that very little of chemistry can be learned in a first course, which is hardly sufficient to make the language of the science familiar to the ears, or the apparatus familiar to the eyes. It is almost impossible to become a chemist in less than three or four years of constant application. These inconveniencies are occasioned not so much by the nature of the subject, as by the method of teaching it; and, to avoid them, I was chiefly induced to adopt a new arrangement of chemistry, which appeared to me more consonant to the order of Nature.I acknowledge, however, that in thus endeavouring to avoid difficulties of one kind, I have f ound myself involved in others of a different species, some of which I have not been able to remove; but I am persuaded, that such as remain do not arise from the nature of the order I have adopted, but are rather consequences of the imperfection under which chemistry still labours.This science still has many chasms, which interrupt the series of facts, and often render it extremely difficult to reconcile them with each other: It has not, like the elements of geometry, the advantage of being a complete science, the parts of which are all closely connected together: Its actual progress, however, is so rapid, and the facts, under the modern doctrine, have assumed so happy an arrangement, that we have ground to hope, even in our own times, to see it approach near to the highest state of perfection of which it is susceptible. 9] The rigorous law from which I have never deviated, of forming no conclusions which are not fully warranted by experiment, and of never supplying the absence of facts, has prevented me from comprehending in this work the branch of chemistry which treats of affinities, although it is perhaps the best calculated of any part of chemistry for being reduced into a completely systematic body.Messrs Geoffroy, Gellert, Bergman, Scheele, De Morveau, Kirwan,[10] and many others, have collected a number of particular facts upon this subject, which only wait for a proper arrangement; but the principal data are still wanting, or, at least, those we have are either not sufficiently defined, or not sufficiently proved, to become the foundation upon which to build so very important a branch of chemistry.This science of affinities, or elective attractions, holds the same place with regard to the other branches of chemistry, as the higher or transcendental geometry does with respect to the simpler and elementary part; and I thought it improper to involve those simple and plain elements, which I flatter myself the greatest part of my readers will easily under stand, in the obscurities and difficulties which still attend that other very useful and necessary branch of chemical science. Perhaps a sentiment of self-love may, without my perceiving it, have given additional force to these reflections.Mr de Morveau is at present engaged in publishing the article Affinity in the Methodical Encyclopedia; and I had more reasons than one to decline entering upon a work in which he is employed. It will, no doubt, be a matter of surprise, that in a treatise upon the elements of chemistry, there should be no chapter on the constituent and elementary parts of matter; but I shall take occasion, in this place, to remark, that the fondness for reducing all the bodies in nature to three or four elements, proceeds from a prejudice which has descended to us from the Greek Philosophers.The notion of four elements, which, by the variety of their proportions, compose all the known substances in nature, is a mere hypothesis, assumed long before the first princip les of experimental philosophy or of chemistry had any existence. In those days, without possessing facts, they framed systems; while we, who have collected facts, seem determined to reject them, when they do not agree with our prejudices.The authority of these fathers of human philosophy still carry great weight, and there is reason to fear that it will even bear hard upon generations yet to come. [11] It is very remarkable, that, notwithstanding of the number of philosophical chemists who have supported the doctrine of the four elements, there is not one who has not been led by the evidence of facts to admit a greater number of elements into their theory.The first chemists that wrote after the revival of letters, considered sulphur and salt as elementary substances entering into the composition of a great number of substances; hence, instead of four, they admitted the existence of six elements. Beccher assumes the existence of three kinds of earth, from the combination of which, i n different proportions, he supposed all the varieties of metallic substances to be produced. Stahl gave a new modification to this system; and succeeding chemists have taken the liberty to make or to imagine changes and additions of a similar nature.All these chemists were carried along by the influence of the genius of the age in which they lived, which contented itself with assertions without proofs; or, at least, often admitted as proofs the slightest degrees of probability, unsupported by that strictly rigorous analysis required by modern philosophy. [12] All that can be said upon the number and nature of elements is, in my opinion, confined to discussions entirely of a metaphysical nature. The subject only furnishes us with indefinite problems, which may be solved in a thousand different ways, not one of which, in all probability, is consistent with nature.I shall therefore only add upon this subject, that if, by the term elements, we mean to express those simple and indivisib le atoms of which matter is composed, it is extremely probable we know nothing at all about them; but, if we apply the term elements, or principles of bodies, to express our idea of the last point which analysis is capable of reaching, we must admit, as elements, all the substances into which we are capable, by any means, to reduce bodies by decomposition. 13] Not that we are entitled to affirm, that these substances we consider as simple may not be compounded of two, or even of a greater number of principles; but, since these principles cannot be separated, or rather since we have not hitherto discovered the means of separating them, they act with regard to us as simple substances, and we ought never to suppose them compounded until experiment and observation has proved them to be so. 14] The foregoing reflections upon the progress of chemical ideas naturally apply to the words by which these ideas are to be expressed. Guided by the work which, in the year 1787, Messrs de Morveau, Berthollet, de Fourcroy, and I composed upon the Nomenclature of Chemistry, I have endeavoured, as much as possible, to denominate simple bodies by simple terms, and I was naturally led to name these first. 15] It will be recollected, that we were obliged to retain that name of any substance by which it had been long known in the world, and that in two cases only we took the liberty of making alterations; first, in the case of those which were but newly discovered, and had not yet obtained names, or at least which had been known but for a short time, and the names of which had not yet received the sanction of the public; and, secondly, when the names which had been adopted, whether by the ancients or the moderns, appeared to us to express evidently false ideas, when they confounded the substances, to which they were applied, with others possessed of different, or perhaps opposite qualities. We made no scruple, in this case, of substituting other names in their room, and the greatest number of these were borrowed from the Greek language. We endeavoured to frame them in such a manner as to express the most general and the most characteristic quality of the substances; and this was attended with the additional advantage both of assisting the memory of beginners, who find it difficult to remember a new word which has no meaning, and of accustoming them early to admit no word without connecting with it some determinate idea. 16] To those bodies which are formed by the union of several simple substances we gave new names, compounded in such a manner as the nature of the substances directed; but, as the number of double combinations is already very considerable, the only method by which we could avoid confusion, was to divide them into classes. In the natural order of ideas, the name of the class or genus is that which expresses a quality common to a great number of individuals: The name of the species, on the contrary, expresses a quality peculiar to certain individ uals only. [17] These distinctions are not, as some may imagine, merely metaphysical, but are established by Nature. A child,† says the Abbe de Condillac, â€Å"is taught to give the name tree to the first one which is pointed out to him. The next one he sees presents the same idea, and he gives it the same name. This he does likewise to a third and a fourth, till at last the word tree, which he first applied to an individual, comes to be employed by him as the name of a class or a genus, an abstract idea, which comprehends all trees in general. But, when he learns that all trees serve not the same purpose, that they do not all produce the same kind of fruit, he will soon learn to distinguish them by specific and particular names. † This is the logic of all the sciences, and is naturally applied of chemistry.The acids, for example, are compounded of two substances, of the order of those which we consider as simple; the one constitutes acidity, and is common to all acids , and, from this substance, the name of the class or the genus ought to be taken; the other is peculiar to each acid, and distinguishes it from the rest, and from this substance is to be taken the name of the species. But, in the greatest number of acids, the two constituent elements, the acidifying principle, and that which it acidifies, may exist in different proportions, constituting all the possible points of equilibrium or of saturation. This is the case in the sulphuric and the sulphurous acids; and these two states of the same acid we have marked by varying the termination of the specific name. Metallic substances which have been exposed to the joint action of the air and of fire, lose their metallic lustre, increase in weight, and assume an earthy appearance.In this state, like the acids, they are compounded of a principle which is common to all, and one which is peculiar to each. In the same way, therefore, we have thought proper to class them under a generic name, derived from the common principle; for which purpose, we adopted the term oxyd; and we distinguish them from each other by the particular name of the metal to which each belongs. [18] Combustible substances, which in acids and metallic oxyds are a specific and particular principle, are capable of becoming, in their turn, common principles of a great number of substances. The sulphurous combinations have been long the only known ones in this kind.Now, however, we know, from the experiments of Messrs Vandermonde, Monge, and Berthollet, that charcoal may be combined with iron, and perhaps with several other metals; and that, from this combination, according to the proportions, may be produced steel, plumbago, &c. [19] We know likewise, from the experiments of M. Pelletier, that phosphorus may be combined with a great number of metallic substances. These different combinations we have classed under generic names taken from the common substance, with a termination which marks this analogy, speci fying them by another name taken from that substance which is proper to each. The nomenclature of bodies compounded of three simple substances was attended with still greater difficulty, not only on account of their number, but, particularly, because we cannot express the nature of their constituent principles without employing more compound names.In the bodies which form this class, such as the neutral salts, for instance, we had to consider, 1st, The acidifying principle, which is common to them all; 2d, The acidifiable principle which constitutes their peculiar acid; 3d, The saline, earthy, or metallic basis, which determines the particular species of salt. Here we derived the name of each class of salts from the name of the acidifiable principle common to all the individuals of that class; and distinguished each species by the name of the saline, earthy, or metallic basis, which is peculiar to it. [20] A salt, though compounded of the same three principles, may, nevertheless, by the mere difference of their proportion, be in three different states.The nomenclature we have adopted would have been defective, had it not expressed these different states; and this we attained chiefly by changes of termination uniformly applied to the same state of the different salts. In short, we have advanced so far, that from the name alone may be instantly found what the combustible substance is which enters into any combination; whether that combustible substance be combined with the acidifying principle, and in what proportion; what is the state of the acid; with what basis it is united; whether the saturation be exact, or whether the acid or the basis be in excess. It may be easily supposed that it was not possible to attain all these different objects without departing, in some instances, from established custom, and adopting terms which at first sight will appear uncouth and barbarous.But we considered that the ear is soon habituated to new words, especially when they are connected with a general and rational system. The names, besides, which were formerly employed, such as powder of algaroth, salt of alembroth, pompholix, phagadenic water, turbith mineral, colcothar, and many others, were neither less barbarous nor less uncommon. [21] It required a great deal of practice, and no small degree of memory, to recollect the substances to which they were applied, much more to recollect the genus of combination to which they belonged. The names of oil of tartar per deliquium, oil of vitriol, butter of arsenic and of antimony, flowers of zinc, &c. ere still more improper, because they suggested false ideas: For, in the whole mineral kingdom, and particularly in the metallic class, there exists no such thing as butters, oils, or flowers; and, in short, the substances to which they give these fallacious names, are nothing less than rank poisons. [22] When we published our essay on the nomenclature of chemistry, we were reproached for having changed the la nguage which was spoken by our masters, which they distinguished by their authority, and handed down to us. But those who reproach us on this account, have forgotten that it was Bergman and Macquer themselves who urged us to make this reformation. In a letter which the learned Professor of Upsal, M. Bergman, wrote, a short time before he died, to M. de Morveau, he bids him spare no improper names; those who are learned, will always be learned, and those who are ignorant will thus learn sooner. 23] There is an objection to the work which I am going to present to the public, which is perhaps better founded, that I have given no account of the opinion of those who have gone before me; that I have stated only my own opinion, without examining that of others. By this I have been prevented from doing that justice to my associates, and more especially to foreign chemists, which I wished to render them. But I beseech the reader to consider, that, if I had filled an elementary work with a mu ltitude of quotations; if I had allowed myself to enter into long dissertations on the history of the science, and the works of those who have studied it, I must have lost sight of the true object I had in view, and produced a work, the reading of which must have been extremely tiresome to beginners.It is not to the history of the science, or of the human mind, that we are to attend in an elementary treatise:[24] Our only aim ought to be ease and perspicuity, and with the utmost care to keep every thing out of view which might draw aside the attention of the student; it is a road which we should be continually rendering more smooth, and from which we should endeavour to remove every obstacle which can occasion delay. The sciences, from their own nature, present a sufficient number of difficulties, though we add not those which are foreign to them. But, besides this, chemists will easily perceive, that, in the fist part of my work, I make very little use of any experiments but those which were made by myself: If at any time I have adopted, without acknowledgment, the experiments or the opinions of M. Berthollet, M. Fourcroy, M. de la Place, M.Monge, or, in general, of any of those whose principles are the same with my own, it is owing to the circumstance, that frequent intercourse, and the habit of communicating our ideas, our observations, and our way of thinking to each other, has established between us a sort of community of opinions, in which it is often difficult for every one to know his own. [25] The remarks I have made on the order which I thought myself obliged to follow in the arrangement of proofs and ideas, are to be applied only to the first part of this work. It is the only one which contains the general sum of the doctrine I have adopted, and to which I wished to give a form completely elementary. 26] The second part is composed chiefly of tables of the nomenclature of the neutral salts. To these I have only added general explanations, the object of which was to point out the most simple processes for obtaining the different kinds of known acids. This part contains nothing which I can call my own, and presents only a very short abridgment of the results of these processes, extracted from the works of different authors. In the third part, I have given a description, in detail, of all the operations connected with modern chemistry. I have long thought that a work of this kind was much wanted, and I am convinced it will not be without use.The method of performing experiments, and particularly those of modern chemistry, is not so generally known as it ought to be; and had I, in the different memoirs which I have presented to the Academy, been more particular in the detail of the manipulations of my experiments, it is probable I should have made myself better understood, and the science might have made a more rapid progress. The order of the different matters contained in this third part appeared to me to be almost arbitrary; an d the only one I have observed was to class together, in each of the chapters of which it is composed, those operations which are most connected with one another. I need hardly mention that this part could not be borrowed from any other work, and that, in the principal articles it contains, I could not derive assistance from any thing but the experiments which I have made myself.I shall conclude this preface by transcribing, literally, some observations of the Abbe de Condillac, which I think describe, with a good deal of truth, the state of chemistry at a period not far distant from our own. These observations were made on a different subject; but they will not, on this account, have less force, if the application of them be thought just. [27] â€Å"Instead of applying observation to the things we wished to know, we have chosen rather to imagine them. Advancing from one ill founded supposition to another, we have at last bewildered ourselves amidst a multitude of errors. These err ors becoming prejudices, are, of course, adopted as principles, and we thus bewilder ourselves more and more. The method, too, by which we conduct our reasonings is as absurd; we abuse words which we do not understand, and call this the art of reasoning.When matters have been brought this length, when errors have been thus accumulated, there is but one remedy by which order can be restored to the faculty of thinking; this is, to forget all that we have learned, to trace back our ideas to their source, to follow the train in which they rise, and, as my Lord Bacon says, to frame the human understanding anew. â€Å"This remedy becomes the more difficult in proportion as we think ourselves more learned. Might it not be thought that works which treated of the sciences with the utmost perspicuity, with great precision and order, must be understood by every body? The fact is, those who have never studied any thing will understand them better than those who have studied a great deal, and e specially those who have written a great deal. At the end of the fifth chapter, the Abbe de Condillac adds: â€Å"But, after all, the sciences have made progress, because philosophers have applied themselves with more attention to observe, and have communicated to their language that precision and accuracy which they have employed in their observations: In correcting their language they reason better. † Antoine Lavoisier, Table of Simple Substances in Elements of Chemistry translation by Robert Kerr (Edinburgh, 1790), pp. 175-6 Simple substances belonging to all the kingdoms of nature, which may be considered as the elements of bodies. New Names. | Correspondent old Names. | Light[28]| Light. | Caloric| Heat. | | Principle or element of heat. | | Fire. Igneous fluid. | Matter of fire and of heat. | Oxygen[29]| Depholgisticated air. | | Empyreal air. | | Vital air, or | | Base of vital air. | Azote[30]| Phlogisticated air or gas. | | Mephitis, or its base. | Hydrogen[31]| Infl ammable air or gas, | | or the base of inflammable air. | Oxydable[32] and Acidifiable simple Substances not Metallic. New Names. | Correspondent old names. | Sulphur| The same names. | Phosphorus | | Charcoal | | Muriatic radical[33]| Still unknown. | Fluoric radical | | Boracic radical| | Oxydable and Acidifiable simple Metallic Bodies. New Names. | Correspondent Old Names. | Antimony| Regulus[34] of| Antimony. | Arsenic| † â€Å"| Arsenic |Bismuth| † â€Å"| Bismuth | Cobalt| † â€Å"| Cobalt | Copper| † â€Å"| Copper | Gold| † â€Å"| Gold | Iron| † â€Å"| Iron | Lead| † â€Å"| Lead | Manganese| † â€Å"| Manganese | Mercury| † â€Å"| Mercury | Molybdena[35]| † â€Å"| Molybdena | Nickel| † â€Å"| Nickel | Platina| † â€Å"| Platina | Silver| † â€Å"| Silver | Tin| † â€Å"| Tin | Tungstein[36]| † â€Å"| Tungstein | Zinc| † â€Å"| Zinc| Salifiable simple Earthy Substances[37] New Names. | Correspondent Old Names. | Lime| Chalk, calcareous earth. | | Quicklime. | Magnesia| Magnesia, base of Epsom salt. | | Calcined or caustic magnesia. | Barytes| Barytes, or heavy earth. | Argill| Clay, earth of alum. | Silex| Siliceous or vitrifiable earth. |Notes [1]Lavoisier read â€Å"Methode de Nomenclature Chimique† before the French Academy on 18 April 1787. This outline for a reformulation of chemical nomenclature was prepared by Lavoisier and three of his early converts to the oxygen theory of combustion, Louis Bernard Guyton de Morveau, Claude Louis Berthollet, and Antoine Francois de Fourcroy. De Morveau had already argued for a reformed nomenclature, and he developed the April 1787 outline in a memoir read to the Academy on 2 May 1787. [Leicester & Klickstein 1952] [2]Etienne Bonnot de Condillac (1715-1780) was a French philosopher and associate of Rousseau, Diderot, and the Encyclopedists.His La Logique (1780) stressed the importance of language as a tool in scientific and logical reasoning. [3]Lavoisier makes an excellent point, but he overstates it. Clearly ones ideas are not strictly limited or determined by one's language. New ideas must exist before new terms can be coined to express those ideas; thus new ideas can be formed and even to some extent described under the sway of older language. Also, new terms can only be defined by reference to pre-existing terms. Sometimes new terms are not necessary, as old terms absorb new meanings. For example, I hope that the selections in this book show to some extent how the terms â€Å"atom† and â€Å"element† have changed in meaning over time.Having made these points, I do not wish to minimize the ability of new terminology to help the mind to run along the path of new insights, or to prevent it from falling into old misconceptions. [4]Note that Lavoisier does not say merely that we ought not believe any idea but what follows immediately and necessarily f rom experiment, we ought not even form the idea. This statement shows a wariness of hypotheses common to many early scientists and natural philosophers. Compare Newton's, â€Å"I frame no hypotheses; for †¦ hypotheses †¦ have no place in experimental philosophy. † [in Bartlett 1980] Hypotheses had no part in the empirical methodology of Francis Bacon (1561-1626; see portrait at National Portrait Gallery, London), which emphasized collection and classification of facts. This aversion to hypotheses is too not urprising if one considers that empiricists were attempting to distance themselves from rationalism. Later formulations of the scientific method, however, acknowledge the utility of hypotheses, always treated as provisional, in both suggesting experiments and interpreting them. [5]Lavoisier was not the last to observe that children are born scientists who learn by experience. [6]Lavoisier's choice of mathematics as an example may strike a modern reader as odd. Wh ile mathematics has long served as an example of the kind of certainty to which scientists aspire (â€Å"mathematical certainty†), it is now seen as based on axioms, not empirically based.Such mathematical systems as non-Euclidean geometry, which seemed to disagree with observed reality, had not yet been constructed at the time of Lavoisier's writing, though. [7]A table of affinities was a summary of a great deal of information on chemical reactions. It lists what substances react chemically with a given substance, often in order of the vigor or extent of the reaction. (If substance A reacted more strongly than substance B with a given material, then substance A was said to have a greater affinity than B for that material. ) View a table of affinities by Etienne-Francois Geoffroy (1672-1731). [8]In Lavoisier's mind, it makes no sense to jump to this summary table without first describing the various substances and their characteristic reactions.The proper role of descriptive chemistry in the chemical curriculum continues to be a topic of debate in chemical education. Apparently Lavoisier would be quite sympathetic to the charge that introductory courses emphasize unifying principles at the expense of descriptive chemistry. [9]This is certainly an optimistic statement! Two hundred years later chemistry has developed to an extent Lavoisier could not have imagined, yet it is a rare and foolish chemist who expects the science to exhaust its possibilities for discovery within a lifetime. [10]Bergman, Scheele, De Morveau, and Kirwan were all contemporaries of Lavoisier. The Swedish chemist Carl Wilhelm Scheele had a hand in the discovery of oxygen, chlorine, and manganese.The Swedish chemist and mineralogist Torbern Bergman made contributions to analytical chemistry and the classification of minerals. Richard Kirwan was an Irish chemist and a defender of the phlogiston theory. [11]The influence of the ancients was on the decline when Lavoisier wrote these wor ds, but he does not exaggerate the importance of their thought. Remember that he is still concerned about their influence more than a century after The Sceptical Chymist and more than two millennia after the death of Aristotle. (See chapters 1 and 2. ) The simplicity of ancient ideas of matter would continue to have an influence on chemists well after Lavoisier's time, particularly as the number of chemical elements grew. (See chapter 10. [12]Johann Joachim Becher (1635-1682) and Georg Ernst Stahl (1660-1734) were the two men most closely associated with the phlogiston theory. Lavoisier was largely responsible for dislodging and discrediting the notion that combustion and respiration involved a loss of a subtle material called phlogiston. (See chapter 5. ) Lavoisier makes light of their ideas here, but the theory, though incorrect, was not as nonsensical as it may now appear. [13]Notice the pragmatism of Lavoisier's approach: he suggests, in essence, forgetting about the ultimate bu ilding blocks of matter. This was a prudent recommendation, for he had no way of addressing that subject empirically (which is why he dismisses it as metaphysical).He continues by suggesting that chemists turn their attention to what they can observe empirically, the ultimate products of chemical analysis. The definition of an element as a body which cannot be broken down further by chemical analysis is an operational one: as the techniques of chemical analysis improved, then substances scientists had any right to regard as elements could change. At first, this definition of element appears to be similar to that of Boyle. (See chapter 2, note 9. ) However, Boyle seemed not to consider elementary substances which were not components of all compound matter. [14]Lavoisier's table of simple bodies, reproduced below the preface, follows this prescription approximately, but not exactly. See note 33 below. ) [15]See note 34 below on names of metals. [16]Thus, where possible the name of a c hemical substance should not simply be an arbitrary word, but should give some information about the substance. This principle is particularly evident in the modern systematic nomenclature of organic compounds: the name enables one who knows the rules of nomenclature and some organic chemistry to draw the structural formula of a compound from its name. (See IUPAC 1979, 1993. ) The principle is also evident in the nomenclature of inorganic compounds [IUPAC 1971], the class of compounds Lavoisier's nomenclature primarily addresses. It is least vident in modern names of the elements, many of which are named after important scientists (e. g. curium, mendelevium, rutherfordium) or places important to the discoverers (e. g. polonium). (See Ringnes 1989 for etymology of elements' names. ) Ironically, Lavoisier coined the name for an element central to his contributions to chemistry, a name of Greek origin chosen to convey information about the element which turned out to be incorrect. The name â€Å"oxygen† means â€Å"acid former,† for Lavoisier believed that oxygen was a component of all acids. [17]Already we see the close connection Lavoisier envisioned between the language of chemistry and the content of the science.The system of naming compounds depends on classifying those compounds. Compounds belonging to the same class would have similar names. The name would also reflect the chemical composition of the substance. [18]So the classes of compounds included acids, oxides, sulfides, and the like. To specify which acid, a particular name was added, e. g. nitrous acid. Different suffixes distinguished between similar particular names (such as sulfuric and sulfurous–the -ic suffix applying to the more highly oxidized form). [19]What Lavoisier has in mind is a class of materials now called carbides, inorganic compounds of a metal and carbon (â€Å"charcoal†). But the examples he gives are not carbides.Steel is an alloy (a mixture or soluti on of metals, and therefore not a chemical compound of definite proportions); in particular, steel is principally iron with some carbon and sometimes other metals (such as chromium or manganese). Although plumbago has been used to refer to a variety of lead-containing substances (as might be guessed from the root plumb-), it also (as here) refers to the substance now called graphite, the form of carbon commonly used for pencil â€Å"leads. † [20]Again in the case of salts we see the nomenclature embodying the principles of the chemical theory of the day. A salt was seen as a compound of an acid and a base, and an acid itself a compound of an acidifiable part and an acidifying part.The acidifying part, whatever its nature, was believed to be common to all acids; since it would not distinguish one salt from another, it does not appear in the name of the salt. The salts, then, carry the name of the acidifiable piece and the base with which it combines. [21]Pompholix was a crude (i. e. , not very pure) zinc oxide (ZnO), sometimes known by the more pleasant but hardly more informative name flowers of zinc. Phagadenic water was a corrosive liquid used to cleanse ulcers; phagadenic refers to a spreading or â€Å"eating† ulcer. Colcothar is a brownish-red mixture containing primarily ferric oxide (Fe2O3) with some calcium sulfate (CaSO4). [Oxford 1971] [22]Oil of vitriol is sulfuric acid, a viscous liquid.Butter of arsenic (arsenic trichloride) is an oily liquid; and butter of antimony (antimony trichloride) is a colorless deliquescent solid. In one sense, these names are informative, for they suggest the physical appearance of the substances they name; they are, however, also misleading in the sense Lavoisier points out. [23]Lavoisier recognizes that even the most rationally designed nomenclature would be useless if chemists chose not to use it. A language is one of the most visible signs of a people and culture; naturally, efforts to tamper with it can meet with disapproval. Thus Lavoisier pays at least nominal attention to aesthetic and cultural considerations, noting just above that the new terms sound no more â€Å"barbarous† than some technical terms then in existence.In a similar vein, he makes a concession to linguistic conservatism still further above, where he indicates that he does not propose to displace familiar names, at least for elements. And here he concedes that one ought not lightly to tamper with language, but that in doing so he is responding to a need and a demand. [24]Chemistry curricula in general devote little time to the history of the science, and that little usually consists of anecdotes scattered among other material. Discoverers of laws and elements may be mentioned; the pathways of discovery, however, let alone false steps on those pathways, almost never are. (See, however, Giunta 2001. In my opinion, the teaching of scientific process (as opposed to content) suffers as a result. The emphasis o n current content to the exclusion of historical material, however, itself has a long history and such distinguished advocates as Lavoisier. [25]The standards for crediting others for their ideas, particularly when they are similar to one's own, were not as stringent in Lavoisier's time as in our own. And yet Lavoisier was criticized even by contemporaries for failing to give what they believed to be sufficient credit. For instance, Joseph Priestley did not believe Lavoisier gave him sufficient credit for the discovery of â€Å"dephlogisticated air† (oxygen) when he described his own similar experiments [Conant 1957].And Lavoisier's failure to credit James Watt and Henry Cavendish for their insights into the compound nature of water were a part of the sometimes rancorous â€Å"water controversy† [Ihde 1964]. See chapters 4 and 6 for articles on these subjects. [26]The first part of the treatise deals with gases, caloric, and the combustion of elements, so it truly cont ains the work most closely associated with Lavoisier. [27]Indeed, these words, which advocate empirical observation over rationalism as the source of reliable knowledge, apply to any science. [28]Light and caloric are not found on modern tables of elements because they are even matter, let alone elements of material bodies.Although a wave theory of light had been proposed by this time (by Christiaan Huygens), Newton's corpuscular (particle) theory was widely accepted until the 19th century. Similarly, until the 19th century, heat was widely believed to be a material, a fluid which flowed out of hot bodies and into cold ones (even though mechanical theories of heat with a Newtonian pedigree also existed at this time). See chapter 5, note 17 for a description of Lavoisier's thinking about heat and fire. ) [29]As mentioned above, the name oxygen means â€Å"acid former,† for Lavoisier believed (incorrectly) that oxygen was a component of all acids. Oxygen was a relatively recent ly discovered substance, and it did not have a standard name.The various names used for it are descriptive, but clumsy. â€Å"Dephlogisticated air† is particularly objectionable, for it described oxygen in terms of the phlogistion theory, which Lavoisier was in the process discrediting. [30]The name azote and the current name nitrogen were both used in English from the time of Lavoisier into the 19th century. Azote means â€Å"lifeless,† for breathing nitrogen does not sustain life. [31]Hydrogen means â€Å"water former,† for water results from the burning of hydrogen. (See chapter 6. ) Hydrogen was one of several gases discovered in the 18th century. The names then in use for it were informative, denoting its flammability. [32]I. e. substances which can be oxidized (combined with oxygen). [33]These three radicals or â€Å"roots† had not yet been isolated or properly characterized. The fluoric radical, now called fluorine, is the root of fluorspar and oth er fluorine-containing minerals. Fluorine is very difficult to separate from its compounds, and is a very reactive and dangerous gas in its elemental form. This gas was not isolated until 1886. The boracic radical, now called boron, is the root of the mineral borax (Na2B4O7); boron was not isolated until 1808. [Weeks & Leicester, 1968] Muriatic acid was the name then in use for what we call hydrochloric acid or hydrogen chloride, HCl.Chlorine, the element which distinguishes this acid from others, was discovered by Carl Wilhelm Scheele; however, he named it oxymuriatic acid, believing it to be a compound containing oxygen. Muriatic radical, then, was the name for the hypothetical element believed to be combined with oxygen in oxymuriatic acid. Muriatic, by the way, means â€Å"pertaining to †¦ brine or salt† [Oxford 1971]; the salt of muriatic acid is common table salt, sodium chloride (NaCl). Lavoisier had good reason to expect that these radicals would be isolated, for their compounds had been known for a long time; however, the fluoric and boracic radicals were, strictly speaking, hypothetical substances at this time, and the basis of muriatic acid had already been isolated but he did not recognize it as elementary.Had he kept strictly to the principle of considering a substance an element if it could not be further decomposed, then Lavoisier should also have included â€Å"oxymuriatic acid† (undoubtedly by a different name) among the elements; as it was, chlorine was named and recognized to be elementary only in 1810 [Davy 1810, 1811]. Although we can see, with hindsight, that Lavoisier was incorrect, it was by no means obvious at the time. Chlorine had been prepared from reactions with substances that do contain oxygen, for example from pyrolusite (MnO2) in Scheele's original isolation and from aqueous muriatic acid (HCl). [34]Until the phlogiston theory was discarded, metals were commonly regarded as compounds of their minerals ( "earths†) and phlogiston. This idea was incorrect, but it seemed to make sense, for the earths or ores seemed to be more fundamental than the metals.After all, the earths were found readily in nature, but to obtain the metals one had to heat the earths strongly in the presence of charcoal. In any event, the metal came to be known as the regulus of the mineral; for example, the name antimony was originally applied to an antimony sulfide, Sb2S3, and the metal was called regulus of antimony. Lavoisier drops the term regulus, giving the simple body (the metal) the simple, unmodified term. [35]The element is now known as molybdenum. Similarly Lavoisier's platina is now called platinum. The ending is important: the -um ending now denotes a metal, while the -a ending denotes an oxide of that metal. [36]Now tungsten. [37]All of these â€Å"earthy substances† proved to be compounds.Their elements were first isolated in the early 19th century. Of course, Lavoisier was justified i n including them among his elements, for none of them had yet been broken down into anything simpler. Two interesting omissions from this table are soda and potash, comounds of sodium and potassium known since antiquity but whose elementary metals had not yet been extracted. One might have expected Lavoisier to list such substances either here or with the hypothesized radicals (note 33). Chalk frequently refered to calcium carbonate (CaCO3), but apparently it was also used for calcium oxide [Oxford 1971]. Magnesia is magnesium oxide, MgO. (See note 35. Epsom salt is magnesium sulfate, MgSO4, so named for the location (an English town) of a mineral spring from which the salt was obtained. Barytes is barium oxide, BaO. Argill or argil is an aluminum-containing potters' clay. Alum is a transparent aluminum-containing mineral, AlK(SO4)2. 12H2O. Humphry Davy was the first to isolate calcium, magnesium, barium, [Davy 1808b] sodium, and potassium [Davy 1808a]; he was also a co-discoverer o f boron [Davy 1809] and he recognized chlorine to be an element (note 34). Vitrifiable means able to be made into glass; indeed, common glass is mainly silicon dioxide. [Weeks & Leicester 1968] Source: http://web. lemoyne. edu/~giunta/ea/lavprefann. html Antoine-Laurent LavoisierAntoine-Laurent Lavoisier. Line engraving by Louis Jean Desire Delaistre, after a design by Julien Leopold Boilly. Courtesy Blocker History of Medicine Collections, Moody Medical Library, University of Texas Medical Branch, Galveston, Texas. The son of a wealthy Parisian lawyer, Antoine-Laurent Lavoisier (1743–1794) completed a law degree in accordance with family wishes. His real interest, however, was in science, which he pursued with passion while leading a full public life. On the basis of his earliest scientific work, mostly in geology, he was elected in 1768—at the early age of 25—to the Academy of Sciences, France’s most elite scientific society.In the same year he bought i nto the Ferme Generale, the private corporation that collected taxes for the Crown on a profit-and-loss basis. A few years later he married the daughter of another tax farmer, Marie-Anne Pierrette Paulze, who was not quite 14 at the time. Madame Lavoisier prepared herself to be her husband’s scientific collaborator by learning English to translate the work of British chemists like Joseph Priestley and by studying art and engraving to illustrate Antoine-Laurent’s scientific experiments. In 1775 Lavoisier was appointed a commissioner of the Royal Gunpowder and Saltpeter Administration and took up residence in the Paris Arsenal.There he equipped a fine laboratory, which attracted young chemists from all over Europe to learn about the â€Å"Chemical Revolution† then in progress. He meanwhile succeeded in producing more and better gunpowder by increasing the supply and ensuring the purity of the constituents—saltpeter (potassium nitrate), sulfur, and charcoalà ¢â‚¬â€as well as by improving the methods of granulating the powder. Characteristic of Lavoisier’s chemistry was his systematic determination of the weights of reagents and products involved in chemical reactions, including the gaseous components, and his underlying belief that matter—identified by weight—would be conserved through any reaction (the law of conservation of mass).Among his contributions to chemistry associated with this method were the understanding of combustion and respiration as caused by chemical reactions with the part of the air (as discovered by Priestley) that he named â€Å"oxygen,† and his definitive proof by composition and decomposition that water is made up of oxygen and hydrogen. His giving new names to substances—most of which are still used today—was an important means of forwarding the Chemical Revolution, because these terms expressed the theory behind them. In the case of oxygen, from the Greek meaning â₠¬Å"acid-former,† Lavoisier expressed his theory that oxygen was the acidifying principle. He considered 33 substances as elements—by his definition, substances that chemical analyses had failed to break down into simpler entities.Ironically, considering his opposition to phlogiston (see Priestley), among these substances was caloric, the unweighable substance of heat, and possibly light, that caused other substances to expand when it was added to them. To propagate his ideas, in 1789 he published a textbook, Traite Elementaire de chimie, and began a journal, Annales de Chimie, which carried research reports about the new chemistry almost exclusively. Antoine-Laurent Lavoisier conducts an experiment on human respiration in this drawing made by his wife, who depicted herself at the table on the far right. Courtesy Edgar Fahs Smith Memorial Collection, Department of Special Collections, University of Pennsylvania Library.A political and social liberal, Lavoisier took an ac tive part in the events leading to the French Revolution, and in its early years he drew up plans and reports advocating many reforms, including the establishment of the metric system of weights and measures. Despite his eminence and his services to science and France, he came under attack as a former farmer-general of taxes and was guillotined in 1794. A noted mathematician, Joseph-Louis Lagrange, remarked of this event, â€Å"It took them only an instant to cut off that head, and a hundred years may not produce another like it. † Source: http://www. chemheritage. org/discover/online-resources/chemistry-in-history/themes/early-chemistry-and-gases/lavoisier. aspx Others: http://preparatorychemistry. com/Bishop_nomenclature_help. htm

ADD

ADD Attention Deficit Disorder is not a life threatening disorder. It does not put people in hospitals, it does not cause children to have limbs amputated, but it does make learning in a standard environment difficult. Children with Attention Deficit Disorder were once considered "rowdy"  and "rambunctious" , but now it is known that Attention Deficit Disorder is a disease. Children are born with it, and it can make the school environment especially difficult, for the child and for the adult that has to interact with the child. Attention Deficit Disorder is usually detected in early to childhood and fades away during or right after adolescence, but some adults live their entire life with Attention Deficit Disorder-like symptoms.In this paper I will discuss the symptoms, diagnosis, treatments, organizations dedicated to Attention Deficit Disorder, the Americans with Disabilities Act, statistics, different theories on possible causes for Attention Deficit Disorder, some famous people that have Attention Deficit Disorder and a brief editorial written by a student with Attention Deficit Disorder: myself.English: AdderallSYMPTOMS Attention Deficit Disorder manifests itself in many different behavioral forms, such as but not limited to:  · FAILURE TO PAY ATTENTION TO DETAIL IN WORK, PRIMARILY SCHOOL WORK BUT ALSO AT THE WORK PLACE. · LACK OF LISTENING SKILLS. EASILY DISTRACTED WHEN SPOKEN TO DIRECTLY. · POOR ORGANIZATION SKILLS, DIFFICULTIES PLANNING AND SORTING OUT A SCHEDULE. · MISPLACING OF TOOLS OR OTHER THINGS NEEDED TO COMPLETE A TASK, SUCH AS PENCILS, PAPER, OR BOOKS. · FORGETFUL IN EVERY DAY ACTIVITES.DIAGNOSIS Attention Deficit Disorder is diagnosed by a psychiatrist and is always a matter of opinion. Some doctors may think that the child is wild or just likes to misbehave, while other doctors may believe that the child has Attention Deficit Disorder, and needs medication.

Native Essay

Native Essay Native Essay Savages and the Virgin Forest Belief Beliefs play a detrimental role in the history of colonizing the Americas. Historical evidence suggests that around two thousand Native American cultures and languages were practiced in the America’s. The explorers did not take that into consideration because they could not understand the early inhabitant’s foreign language, influencing the belief that these inhabitants were savage like or heathens. The lack of misunderstanding can be blamed for the barbaric image that explorers used to explain Native Americans in their journals. Unfavorable and favorable images encouraged biased beliefs of the explorers. Whether the forest was un touched or filled with vegetation, whether the Native American’s were intellectual humans or shameless barbarians, the explorers had one mission in mind. Christopher Columbus believed that the land they set out for was the holy lands. Invading foreign lands over and over again justified all in the name of Christ. These beliefs caused u pheaval and wars for several hundred years. When explorers destroyed these humans, they had to look good in doing so. In order to justify these actions. It was essential that explorers convince their own people that there were no philosophers or intellectuals in this newly â€Å"discovered† holy Land. How they conquered the America’s is essential when understanding the mass genocide committed by early explorers. How to conquer the land is answered by the crusader, the answer was warfare. It is assumed that the conquistadors spilled more blood than any group of individuals ever spilled up to that time and would be quite a contest if you know the history before that time.1 History suggests that the conquistadors felt they had to dehumanize their victims of the conquest. The first inhabitants of America were not humans in the eyes of many explorers, they were savages. Modern scholars identify the conquest as the birth of racism2. It was the first time that arguments were put forth in the courts portraying Native Americans commonly as heathen like savages, that were biologically inferior to man. In the eyes of explorers, these people were more beasts of burden3. The beliefs of the explorers can be held accountable for the mass genocide that Native Americans endured. This interpretation of Native peoples granted them a western identity that would shape the way generations of explorers would respond to this culture of Native people in the Americas. Since the original inhabitants of the Western Hemisphere neither called themselves by a single term nor understood themselves as a nation, the idea and image of the Indian was created for the white man4. It is easier to group an estimated of 2000 different languages and culture into one entity in order to educate a Holy nation of people who do not question authority for fear of being killed. It was easy to brain wash Europeans that in the past has perpetrated mass killings in the name of their biased bel iefs. Columbus gave Europeans the first negative conception of the Native peoples. The bad image he portrayed of the Indian suggests a hellish creature, who eat human flesh. The ambiguity of the word â€Å"Indian† associated all of the first inhabitants of the new world as savages, depraved ones at that. This image suggested that all â€Å"Indians† were cannibalistic monsters which was rather unfair. The people of the Americas were tribal and all very different from one another. Amerigo Vespucci provided Europeans with vivid details about Native Americans. In his descriptions of Native American men and women European biased are very clear. Amerigo Vespucci is dismayed by the lustful women, the facial piercings, and most of all the cruel killings and â€Å"wars without art or order. † This description was the first of many descriptions that would damage the reputations and identity of the Native peoples. The new printing press in Europe encouraged the unfavorable image of the Indian. The image developed in

Highlights of the Dorian Invasion Into Greece

Highlights of the Dorian Invasion Into Greece In about 1100 B.C., a group of men from the North, who spoke Greek invaded the Peloponnese. It is believed that an enemy, Eurystheus of Mycenae, is the leader who invaded The Dorians. The Dorians were considered the people of ancient Greece and received their mythological name from the son of Hellen, Dorus.  Their name also derives from Doris, a small place in the middle of Greece. The origin of the Dorians is not completely certain, though the general belief is that they are from Epirus or Macedonia. According to the ancient Greeks, it is possible there could have been such an invasion. If there was one, it might explain the loss of the Mycenaean civilization. Currently, there is a lack of evidence, despite 200 years worth of research. The Dark Age The end of Mycenaean civilization led to a Dark Age (1200 – 800 B.C.) which we know very little about, apart from archaeology. Specifically, when The Dorians conquered the Minoans and Mycenaean civilizations, The Dark Age emerged. It was the period in which the harder and cheaper metal iron replaced bronze as a material for weapons and farm implements. The Dark Age ended when the Archaic Age began in the 8th century. The Culture of the Dorians The Dorians also brought The Iron Age (1200–1000 B.C.)  with them when the main material to make tools was made out of iron. One of the main materials they created was the iron sword with the intention to slash. It is believed that the Dorians owned land and evolved into aristocrats. This was at the time where monarchy and kings as a form of government were becoming outdated, and land ownership and democracy became a key form of rule. Power and rich architecture were amongst several of the influences from the Dorians. In regions of war, like Sparta, the Dorians made themselves military class and made the original population slaves of agriculture.  In city-states, the Dorians coupled with Greek people for political power and business and also helped influence Greek art, such as through their invention of choral lyrics in the theater. The Descent of the Heracleidae The Dorian Invasion is connected with the return of the sons of Hercules (Heracles), who are known as the Heracleidae.  According to the Heracleidae, the Dorian land was under the ownership of Heracles. This allowed the Herakleids and Dorians to become socially intertwined. While some refer to the events prior to classical Greece as the Dorian Invasion, others have understood it as the Descent of the Heraclidae. There were several tribes amongst The Dorians which included Hylleis,  Pamphyloi, and Dymanes. The legend is that when the Dorians were pushed out of their homeland, the sons of Hercules  eventually inspired the Dorians to battle their enemies in order to take back control of the Peloponnese. The people of Athens were not forced to migrate during this unsettled period, which put them in a unique position among the Greeks.

Development Of Saudi Arabia Essay Example | Topics and Well Written Essays - 1000 words - 4

Development Of Saudi Arabia - Essay Example Empirical studies on infrastructure development and bread-and-butter growth Ruttan (1989) discussed the acumen why avant-garde countries accommodate ODA to developing countries. He asserted that there are two arguments one is based on the bread-and-butter and cardinal arrogance of the donor country. The additional one is based on the ethical or moral albatross of the association of affluent countries against the association of poor countries. Easterly and Rebelo (1993) observed whether or not changes in the akin of assorted action variables assuredly added the bread-and-butter advance rate, and antiseptic whether or not investments accompanying to advice and telecommunications aloft the bread-and-butter advance rate. They begin that accessible infrastructure investment is a ample atom of both absolute and accessible investment, and infrastructure is consistently activated with bread-and-butter growth. Yoshida (2000) presented an absolute assertion that there is a close correlation be tween economic advancement and the development in various sectors such as energy, electricity, and transportation. The development of the transport alley arrangement plays an important role in the bread-and-butter development of a country and, therefore, the long-paved road absolute in a country is generally acclimated as a basis to appraise the further of its development. The able development of the transport alley arrangement not alone reduces the amount of transportation, both in agreement of money and time, but as well helps in the affiliation of assorted regions aural the country and the bigger compassionate of neighboring countries at the all-embracing level. The transport alley arrangement in Saudi Arabia contributed to the development of the country by bringing in absolute allowances from its role in the development of some sectors, such as minerals, agriculture, industry and commerce (Infrastructure, n. d.). In all-inclusive

Market Segmentation of Orbitz Essay Example | Topics and Well Written Essays - 4750 words

Market Segmentation of Orbitz - Essay Example In relation to the study, the company which has been selected is Orbitz, one of the leading travel companies which were formed by an alliance between major airline companies; American, Continental and Delta Airline, Northwest, United Airline and Continental Airline companies in the year 1999. It is a leading travel company enabling customers and passengers to plan and book a broad range of travel products. This essay discusses that the parent company Orbitz worldwide own a series of brands like Orbitz, Cheap Tickets, ebookers, HotelClub and Rates to go, The Away Network and Orbitz for Business. The website was launched in the year 2001 and in the year 2004, the company was acquired by Cendant Co Ltd. The company is headquartered in Chicago and the company is listed on New York Stock Exchange. The paper tells that the IPO of the company occurred in the year 2007 and the investor of the company Travelport is one of the world’s largest networks in the world. Orbit offers travel s ervices like vacation packages, cruise and car rentals and other travel services. This paper illustrates that in the year 2012 the company was labeled as one of the best travel companies to work for by Forbes. Orbitz is one of the few travel companies which offers passengers and customers to reserve and book tickets through various technological modes. The company offers holiday packages and tickets at a relatively low price compared to the other travel companies.... Market segmentation requires several technological and modelling techniques for accurate analysis and performance. Some of the important methods of market segmentation techniques are Automatic Interaction Detector (AID) and Multidimensional Scaling Techniques (MSD) and conjoint analysis. We will now conduct a market segmentation of Orbitzs Travel Company to understand the target customer base and the techniques used for conducting market segmentation. Geographic Segmentation Marketers conduct segmentation as per the geographic criteria like nations, states, cities, regions, countries etc. The company presently offers more than 1.5 million flight options to customers since, Orbitz is a travel company it has not confined to its services to a particular geographical location and the services are available worldwide. Orbitzs travel packages, online reservation of tickets, online hotel booking, and car rental at a lower price comparatively than the other travel companies. The company offe rs the travels services and facilities at a lower price to target countries with high and low purchasing power. Demographic Segmentation The demographic segmentation is the most common and prevalent form of market segmentation. Demographic segmentation would be done based on the gender, age, income, occupation, household size and education. In this case the travels services are offered for individuals, corporate customers, school children, family and married couples. Age: Based of age profile the target customers of Orbitz would be individuals of all ages including infants and toddlers. Income: Although, the travel services are offered at an affordable prices (Orbitz, 2013d) some of the services like the hotel

Gendercide Assignment Example | Topics and Well Written Essays - 250 words

Gendercide - Assignment Example From this essay it is clear that in order to save the women from facing this type of misery, the pregnancy is terminated. This is one of the main reasons that justify gendercide. The boys are also in a better position to protect their families and fend for them as compared to girls. A family is therefore much secured if they have boys as compared to girls .   Some of the religious roles in India can only be performed by men and hence the advantage of a family having a son as compared to a daughter. The levels of discrimination of women in India is also high due cultural believes and hence more justification for a son.This paper highlights that the strength of the research is on the use of examples and comparisons between different cultures and countries with regard to the problem. However, it weaknesses is the lack of adequate statistical data to support the findings. Some of the information is also too general in the paper. The qualitative methods have mainly been used in the rese arch and this has provided a lot of useful information with regard to the topic. The research was also based on specific populations like the Indians and the Chinese. Generalizing the findings therefore affects its outcome. The research provides more information to the healthcare workers including nurses on why abortion rates are high in some communities when the women are expecting a girl. In conclusion, it is evident that gendercide can be justified by cultural and economic reasons in India.

Are hospital consent forms being completed to government guidlines Essay

Are hospital consent forms being completed to government guidlines - Essay Example One such place where such government guidelines are adopted is in the case of obtaining the consent of a patient. ‘Consent’ is the right given by a patient to the concerned authority in the hospital, permitting them to implement the necessary procedures as defined by that consent. This process is formalized using a consent form, wherein a patient is required to sign a document that details about the procedures that are to be adopted in order to serve the patient. Some common situations wherein a patient is required to fill up a form is in the case of an operation, wherein the consent form details the possible dangers that exist, the procedure proposed to be adopted etc. the operation commences only when the patient has given his consent that the operation procedure be adopted, by signing the consent form. As such, it can be seen that most tasks within a hospital environment revolve around the consent form. Any consent form is governed by a set of government guidelines that specify various aspects of what a for should contain and the manner in which one is supposed to fill them. However, doubts are being raised from various quarters on the manner in which these forms are being filled up. People have been raising numerous questions such as whether these forms are really being filled up in the way they should be, whether hospitals do indeed stick to the specified guidelines, whether the filled consent forms are properly verified, whether the consent has been taken voluntarily or by compulsion etc. therefore, there needs to be a study conducted in this regard that provides answers to all these queries. For the purpose of the proposed research, a number of options were available. However, the most suitable method deemed appropriate in the context of the current dissertation is to use quantitative research methods for the purpose of performing analysis. This is due to the reason that there is a large amount of information as

Benefits of e-communications in integrated marketing communications Essay

Benefits of e-communications in integrated marketing communications - Essay Example as been integrated into today’s systems especially with the acceptance and rapid use of the internet which has simply brought a revolution on how things are done. (Pratten 2007) The marketing field has not been left behind in the use of e-communication. Integrated marketing on the other hand is a general term which seeks to describe an entire spectrum of marketing communication. It helps ensure that the messages communicated are both consistent and complementary. Integrated marketing utilizes both online marketing which is basically e-communication and offline methods in its roles. To shape this discussion coherently, it is important to first have the e communications methods discussed and in addition, the basic marketing milestones they help achieve. The final part will draw the benefits in each of the marketing communication fields. (Tony 1999). To start with, it is almost impossible to form a paper on marketing without looking at the basic foundations of marketing which are the four P’s. Every marketer aims at achieving these as far as strategic positioning of goods is concerned. This is known as the marketing mix in a marketing field. Marketing mix is defined as a set of controllable marketing tools harnessed together to help achieve the laid down objectives of the selling company. This is the exchange value of the product or the amount paid by a customer in the exchange of a good. A price in most cases is subject to many factors either present in the company or externally determined. Factors determining the price of a good are mainly the market share of the particular company, competition levels, the total cost of producing these goods and finally the perceived value of the goods by the customers. This refers to the sum total of all the communications a marketer undertakes for the purpose of ensuring that the word about availability of a product goes out to the potential buyers/customers. This last P is the subject of this study as we look at how it

The Trauma of Divorce Research Paper Example | Topics and Well Written Essays - 1500 words

The Trauma of Divorce - Research Paper Example There are different events in life which can cause trauma. For example, death of close ones, accidents, loss of social status, separation etc., can cause trauma in human life. It has been found that â€Å"people who experience major threats to psychological integrity can suffer as much as those traumatized by physical injury or life threat† (Briere & Scott, 2006, p. 4). One of the most traumatic experiences in life is divorce. Divorce causes pain not only to the individuals getting divorce, but also to people who are related to them. This multiplies the pain and makes it one of the most traumatic experiences in life. During recent decades, divorce has become more common in North America (Matlin, 2008, p. 266). It has been found that even in modern age of today, experience of divorce is still traumatic (Matlin, 2008, p. 266). Hence, if the experience of trauma is to be reduced in individuals undergoing divorce, then people related to them should make it their responsibility to provide them with complete emotional and psychological support so as to help them cope better with the trauma and come out stronger and healthier from it. Divorce has various psychological effects on a person. According to Baca Zinn and Eitzen (2002), apart from separation from spouse, as divorce brings different kinds of transitions and separations, it is especially painful for a person (Matlin, 2008, p. 267). According to Etaugh and Hochn (1995), as people have a tendency to judge a woman who is divorced with negative attitude, it causes immense distress and stress to her (Matlin, 2008, p. 267). Moreover, as women are more likely to get separated from friends and relatives previously shared by the couple, and from the home and children with whom they are emotionally attached, there are more chances of them feeling hurt, lonely and helpless inside (Matlin, 2008, p. 267). Divorce brings dramatic